How new packaging law impacts your business

Get ready for big changes in packaging? Big changes in packaging took effect on February 11, 2025, as the EU’s new Packaging and Packaging Waste Regulation (PPWR) introduced clear rules on recycled content and other measures to make packaging greener and more sustainable.

• Mandatory Recyclability: All packaging must be recyclable by 2030.
• Waste Reduction Targets: Aim for a 15% per capita reduction in packaging waste by 2040.
• Recycled Content Requirements: Specific packaging types must contain minimum levels of recycled materials.
• Standardized Labeling: Implement harmonized labels to inform consumers about recyclability and proper disposal.

At Abriso Jiffy, we’re here to help you meet the challenges of the new EU Packaging and Packaging Waste Regulation (PPWR). We offer a wide range of sustainable packaging solutions tailored to support your compliance and sustainability goals:

• Abriso Jiffy offers a sustainability portfolio, with a category to comply with the changing legislation and to help the customer avoid plastic tax and
  administrative burdens

• Our RENEW Product Line features packaging made with up to 80% recycled content, fully recyclable and certified to meet EU standards.

• Ocean Green Profiles are produced from 100% recycled LDPE.

• Ocean Green Bubble contains at least 70% recycled LDPE.

• Our Circular Economy Commitment means we reuse production waste to achieve a 100% recycling rate within our manufacturing process.

• Innovative Solutions like the TAP Comebag® Brown Bubble Mailer are made from up to 100% recycled fibers—offering both performance and sustainability.

By partnering with us, you can confidently navigate the PPWR requirements while making real progress toward your environmental goals.

We work with a fact-based approach, proving our recycled content with certificates (Polycert/Recyclass) in all our plants, this based on EN15343:2007 & EN14021:2016. Furthermore, we are partnering with Kiwa to calculate the carbon footprint on plant level, to devise a plant-specific plan to lower this.